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News Summary

The economy of the Savannah metro area has rebounded strongly in the fourth quarter following previous setbacks due to hurricanes. Key sectors including tourism and logistics have driven recovery, with positive trends noted in employment and commercial activities. The leisure and hospitality sectors made significant contributions to job growth, while infrastructure developments further bolstered the region’s economic strength. However, forecasts point to potential slowdowns ahead, driven by national economic trends and trade policy changes affecting local industries.

Savannah, Georgia – Economic Recovery Post Hurricane in Q4 2024

The Savannah metro area’s economy has shown a robust recovery in the fourth quarter of 2024 after facing setbacks due to hurricane impacts in the previous quarter. According to the latest Economic Monitor from Georgia Southern University, positive trends across various sectors have contributed to this recovery, particularly in tourism and logistics.

The business index for the Savannah metro economy experienced a 0.5% increase (annualized 2.1%) in the fourth quarter, suggesting an upward trajectory following a period of decline. Employment figures also illustrated this rebound, with a net increase of 100 jobs, bringing the total employment in the area to 208,100 individuals.

Sector-Specific Gains and Job Trends

The leisure and hospitality sector was a significant contributor to employment growth, adding 800 jobs and reaching a total of 27,900 employees in that sector. Additionally, the logistics sector saw an addition of 600 jobs, bringing its total to around 19,800 workers. Despite these gains, there were losses in other areas, with business and professional services decreasing by 200 jobs and wholesale trade shrinking by 400 jobs.

The job market also reflected positive changes as initial unemployment insurance claims dropped by 12%, from 731 to 642 claims, indicating improved job availability in the region. Consequently, the unemployment rate saw a decrease from 3.4% to 2.9%, further substantiating the recovery.

Commercial Activity and Infrastructure Developments

Several key indicators demonstrate the strengthening economy. Hotel and motel tax revenues surged by 16%, while airport boardings climbed by 10.3% compared to the previous quarter. Retail sales also rebounded with a 5% increase, reflecting renewed consumer confidence.

Shipping activities at the ports showed promising growth as well, with a 4.2% increase in container units handled during Q4, positioning the figures approximately 10% higher than the previous year. This uptick is essential in supporting Savannah’s substantial logistics sector and overall economic performance.

Wage and Housing Market Developments

Private-sector wages adjusted for inflation rose by 2% to reach $25.78 per hour, contributing positively to the purchasing power of local workers. In the housing market, single-family building permit values fell by 3.6% to $252,200, while the number of issued permits for new single-family homes increased by 12%. Year-over-year, residential building permits showed an impressive 18.5% increase.

Future Economic Forecast and Challenges

Despite the positive indicators, Georgia Southern University forecasts a potential slowdown in Savannah’s economic growth in early 2025, corresponding with national GDP expectations. Concerns are also mounting regarding the implications of changing U.S. trade policies on regional ports and logistics activities, which could affect job creation and the manufacturing sector.

Manufacturing, which has shown notable growth in recent years, is anticipated to shift significantly toward automotive production, particularly due to the ramp-up of the Hyundai Metaplant. Current projections indicate that Savannah’s economic growth will continue to outpace both Georgia’s state economy and the national average in 2025.

While Savannah’s economic indicators reflect a strong momentum, the outlook remains tempered by expectations of slower growth in the first half of 2025. Stakeholders will need to remain vigilant about potential challenges as the region navigates its recovery and future opportunities.

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Savannah Metro Area's Economic Recovery Post Hurricane

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Author: HERE Savannah

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